Benetton – The Second Coming

I recently heard about somebody who has designed a male sex-toy that vibrates on such a frequency that it can make a paralysed man ejaculate. Benetton have a new ad campaign – the video that goes with it combines the same themes of sex, protest and dissent in the Levi’s Go Forth campaign. Feel awkward and ill when I watch these ads. Like energy that was intended for something, is being seduced and repurposed for something else. Like I’ve been plugged in, and something’s going to happen.

Go away benetton – buying pointless shit is the problem. The only thing to take from these adverts is that people look better without their clothes on.


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